Tag Archives: communications
Today’s To Do – Update Receipt Letters
Revise your receipt letter each month. No option. This is the only way to keep recurring donors interested in reading your mail – which is essential to cultivating larger gifts. It doesn’t have to be fancy – just make the … Click here to continue reading >>>
Today’s To Do – Cultivation with Photos
Take a digital photo of every person that volunteers for your organization. Email it to them along with a link of that picture on your organization’s Facebook account (so that they can share it with their friends). Also, print and … Click here to continue reading >>>
Today’s To Do – Set up Google Alerts
Put your top donors’ names in a Google alert and have it send you something on them every time their name appears on the Web. If it’s something interesting, print it out and forward it to them with a note, … Click here to continue reading >>>
The Megacommunity Manifesto
Thanks to Greg Hirsch for connecting me to this article, a segue from our revolutionary plottings with Stacy Caldwell: The Megacommunity Manifestoby Mark Gerencser, Fernando Napolitano, and Reginald Van Lee 8/16/06Public, private, and civil leaders should confront together the problems that … Click here to continue reading >>>
The Best Cover Letter I Ever Received
From Harvard Business Publishing's David Silverman : Here's what I like about this cover letter: It's short. It sums up the résumé as it relates to the job. It asks for the job. Read the letter here: http://blogs.harvardbusiness.org/silverman/2009/06/the-best-cover-letter.html I blog … Click here to continue reading >>>
Survey Says… Social Media Emerging as a Direct Marketing Channel
StrongMail Systems, Inc., the leading provider of commercial-grade solutions for marketing and transactional email, today announced new survey data that points to the emergence of social media as a direct marketing channel and significant planned investment in email marketing and … Click here to continue reading >>>
Which Conversations Get The Most Support?
I came across Blogger Jay Deragon at The Relationship Economy thanks to the wonders of my new Lijit widget's "Explore feature" (Click on the picture to the right). Jay writes: "If you want to gain support then create valuable conversations. The creation and propagation of … Click here to continue reading >>>

























