Tag Archives: fundraising to do
Today’s To Do – Update Receipt Letters
Revise your receipt letter each month. No option. This is the only way to keep recurring donors interested in reading your mail – which is essential to cultivating larger gifts. It doesn’t have to be fancy – just make the … Click here to continue reading >>>
Today’s To Do – Cultivation with Photos
Take a digital photo of every person that volunteers for your organization. Email it to them along with a link of that picture on your organization’s Facebook account (so that they can share it with their friends). Also, print and … Click here to continue reading >>>
Today’s To Do – Set up Google Alerts
Put your top donors’ names in a Google alert and have it send you something on them every time their name appears on the Web. If it’s something interesting, print it out and forward it to them with a note, … Click here to continue reading >>>
Today’s To Do – Find a Site Sponsor
Walk around your facility and note every place that might make sense for a donor’s name to fall. Go back to your desk and assess the “value” of each of them from the donor’s perspective – particularly from the corporate … Click here to continue reading >>>
Today’s To Do – Cultivation with Coffee Cards
Purchase ten $5 gift cards to Starbucks and mail them to ten lapsed donors with a note, “I’d love to share a cup of coffee with you to update you on our progress. Call me when you have time!” You’ll … Click here to continue reading >>>
Today’s To Do – Board Member House Party
Figure out which board member is the best fundraiser; analyze past donor lists and see which donors live in their Zip code. Ask that board member to invite them over to his/her house for an appreciation lunch/dinner… no ask, just … Click here to continue reading >>>
Today’s To Do – Everyday Donor Cultivation
Pick one donor from this year – not the biggest, either – and randomly call just to say “thank you” . . . you will be amazed at how good it feels just to thank people and NOT ask for money. Then, … Click here to continue reading >>>
Today’s To Do – Event Chair Cultivation
Call the chair of last year’s big gala and let them know how much their success paved the way for this year’s event. Don’t ask them if they’re coming – unless you can offer them seats at your table or … Click here to continue reading >>>
Today’s To Do – Former Committee Member Cultivation
Send a personal note to all the prior members of a committee to give them an update on the committee’s progress. They spent a year (maybe more!) deeply involved in this work: assume they cared about it, and keep them … Click here to continue reading >>>
Today’s To Do – Board Cultivation
Send a personal note to all of your board members to thank them for being on your board. No ask. Just thank them – acknowledge that they are lending their time, energy and name to your effort, and that you … Click here to continue reading >>>

























