I am going to prison
I am going to prison in February. Like each one of you, I am a broken person. My life is filled with bad decisions, poor excuses and moral failings. I was handed an amazing life — a life that I … Click here to continue reading >>>
10 Things a #Nonprofit Should Know About Using Social Media
It’s almost 2012. I am not going to write about why your organization needs to integrate social media into its communications plan; if you can’t answer that for yourself by now, I can’t help you. But if you’re like most … Click here to continue reading >>>
Why Nonprofits Should Give Thanks this Year
Happy Thanksgiving everyone! The Street/MainStreet.com just published a nice article entitled, “What Main Street Is Thankful for This Year” — and I am grateful that I was included in the section about nonprofits. Here was my initial reply to the … Click here to continue reading >>>
Poetry as Vehicle for Social Change
Every time I blog about poetry, someone unsubscribes. Every time I add one of my own poems, at least two unsubscribe. But the point of this blog is not to get subscribers. Its point is to say something. And poetry … Click here to continue reading >>>
Why innovate when you have $700 million?
I was delighted to receive an email from Sarah Nelson, Chief Philanthropy Officer for Communities Foundation of Texas, announcing that the 50+ year-old grantmaker was getting a facelift. (There is a fantastic video about it here) My excitement was not … Click here to continue reading >>>
How to Turn a Seasonal Business into a Year-Round Success
Fox Small Business Center presents articles and videos featuring the “latest news about starting a business, marketing and sales, finance & accounting, legal & HR, technology & web.” The site’s Cindy Vanegas recently included me as one of the marketing … Click here to continue reading >>>
What dreams do we hold for our neighbors’ children?
Among the many privileges of serving as the Executive Director for The PLAN Fund, I have the honor of working alongside some of the best nonprofits in town. This morning, I was invited to speak to the students of the … Click here to continue reading >>>
The Future of Marketing: Predictions For 2012 on #socialmedia #marketing
Business 2 Community is an “independent online community focused on sharing the latest news surrounding Social Media, Marketing, Branding, Public Relations & Much More.” The site recently included me as one of its “46 experts on marketing” in the article, The … Click here to continue reading >>>
How to Market a Nonprofit Social Enterprise (#socent)
I was very encouraged to see this piece on CitySquare (formerly Central Dallas Ministries) by NBC 5 DFW. The piece is a prime example of two of the best ways to market a nonprofit social enterprise: It promotes the social … Click here to continue reading >>>
Lessons on Fundraising from To Kill a Mockingbird
A review of the recent performance of the play by Dallas Theater Center, with an analysis of what this play can tell us about fundraising and nonprofit management. Click here to continue reading >>>
Is Starbucks “Create Jobs for USA” about microloans… or marketing?
I admit it: my family probably spends more money at Starbucks than at the grocery store. So, I was grateful to hear the news that our daily addiction might actually fund something useful in the world: Starbucks and Opportunity Finance Network® … Click here to continue reading >>>
10 Totally Unique Ideas for Your Next Blog Post (My interview on WordChef)
I am grateful to Tea Silvestre, aka the Word Chef, for including me among “the brightest folks in web marketing and writing.” You can read the article here: 10 Totally Unique Ideas for Your Next Blog Post http://thewordchef.com/2011/10/10-totally-unique-ideas-for-your-next-blog-post/ The blog … Click here to continue reading >>>
Top 5 Secrets To Hyper-Local Marketing (My interview on AmEx Open Forum)
I was recently interviewed as an expert on small business and hyper-local marketing by the American Express Open Forum‘s Katie Morrell. The article, entitled “Top 5 Secrets To Hyper-Local Marketing,” can be viewed here. The article describes how small businesses … Click here to continue reading >>>





















